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From the eyes that emerge from their orbits, a disturbing smile crosses a scrawny, pale face and underneath the black hair is a grotesque mixture of human and animal parts: it is Momo, who holds his own game in his hand. Indeed, in mid-2018, a new game called the “Momo Challenge” encourages users of a famous social network to take up dangerous challenges. The Momo Challenge, viral on social media platforms, in particular Whatsapp is allegedly linked to several suicides around the world.


The Momo Challenge reportedly saw its sources on Facebook where members were “challenged” to contact an unknown phone number. Once the first contact has been made on the Whatsapp application with the person you don’t know yet, the Momo account is displayed, including a horrible profile picture. Then at the beginning of the conversation, Momo would say “Hi, I’m Momo” and “I know everything about you” and then would be supposed to prove it by giving you a detail that only you know it.

The first number of momo is +81 3 4510 2539, however more active since July 11, 2018.

Following this, Momo would be expected to send you a number of challenges and activities. These would be challenges that would encourage users (often children) to engage in a series of acts that become increasingly dark and violent, those acts that have a more often psychological hold on them would lead to suicide.

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However, if a user refuses to follow the rules of the game – something terrible would happen -. In other cases, Momo will “punish” you by sending you sordid images of dead people, your home, yourself or videos of yourself. In addition, it would accompany its media with words that make you have deep doubts. For example, if a photo of a corpse is sent, Momo can underline: “it could happen to your sister”.

The two main rules are:

  • Never answer the same question twice (in the same way)
  • Always carry out orders.

What is TRUE, what is FALSE?

The account/number appears to be linked to three countries: Japan, Mexico and Colombia. Three users to terrorize thousands of people? And even if Momo is just a Bot (robot that sends automatic messages), someone has set it up well. Moreover, proven by many videos and screenshots, this account exists well (even if sometimes it doesn’t answer), that’s true.

Credit: Link Factory

However, Momo is not really what she (or he) seems to be (a doll with monstrous features), since the image that is used in profile photography is a photo of the work of art called “Mother Bird” by the company “Link Factory” (specialized in creating figurines and horrific statues, especially for cinema). This monstrous work was to be the mixture of a woman mixed with a bird (chicken according to rumours). The Japanese company, did not make any statement about a possible link between them and the Momo Challenge. Wrongly pointed out, the work was NOT created by the Japanese artist named Midori Hayashi.

Would “Momo” have been inspired by Japanese work, or the other way around…?
Anyway, that doesn’t mean that Momo’s story is wrong, if we don’t know what momo really looks like, we know there’s someone behind this character.

Credit: Link Factory / Instagram

The result of a game

One of the most infamous “Momo’s crimes” reportedly occurred in the city of Ingeniero Maschwitz, in Buenos Aires, Argentina, on 29 July 2018 reported the Buenos Aires Times. Police reportedly made a direct link between the death of a 12-year-old girl and gambling. The girl named Selene reportedly filmed her activities on her phone before committing suicide. She will be found without a life hanging on a tree on the family property.

However, according to the police investigation, Selene was allegedly mistreated and raped before she ended her life, a serious factor that can lead to suicide when you are only 12 years old… Since then, police have been investigating an 18-year-old young man with whom Selene allegedly had a virtual relationship on Whatsapp. For the moment, the investigation and the elements (videos etc.) are kept secret.

In France too, the Momo case takes a new turn in the country when a suicide is declared to be linked to the challenge in Brittany. Indeed, on Sunday, October 14, 2018, in La Guerche-de-Bretagne near Rennes, a 14-year-old boy named Kendal was found hanging from a kimono belt in his room.

According to his parents, the teenager was under the influence of the Momo Challenge, and came to suicide because of that challenge. In addition, the child had many projects and was therefore not doomed to suicide according to them.

According to the deceased’s parents, some of the “challenges” to which their child would have been subjected had left traces on his body, such as scarification or bruises. The day before his death, the man named Kendal was reportedly surprised by his grandmother trying to climb the roof of his house, reported his father at Journal de Vitré. Gold, this is precisely one of the many challenges launched by the “Momo Challenge”, explains Le Parisien.

An investigation aimed at uncovering the real circumstances of the young teenager’s death is currently examining all the objects that can accommodate communication with Momo.

In November 2018, it was the turn of a 13-year-old child to attempt suicide by hanging himself in Bertrix, Belgium. The young boy, who had then “failed” his suicide, was taken in critical condition by helicopter to a hospital in the Liège region. However, he died while in a coma due to his tragic attempt.

In 2019, the subject was relaunched in the United Kingdom when a mother told the Daily Mail that the Momo Challenge was arriving in Manchester. She explains that her 7-year-old son’s classmates are pushing him to take up the challenge.

When we watched a video the “Momo” character told him to tell everyone to fear Momo or it will kill him in his sleep. So I have one very frightened little boy and some deep concerns about the kids in his school, explains the mother to the British newspaper.



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Pière J. Robin
Creator of Hellystar, I am here to help you discover many exciting, extraordinary and sometimes very strange subjects.
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